K-pop is once again setting its sights on the highest honor in American popular music, the Grammy Awards.
According to the music industry on the 13th, Rosé of Blackpink’s solo track 'Apt.' and the Netflix animated film 'KPop Demon Hunters' OST 'Golden' have both been submitted for major categories at the 68th Grammy Awards, including Record of the Year, Song of the Year, and Album of the Year.
The Recording Academy, which organizes the Grammy Awards, is currently conducting the first round of voting for submissions from the 3rd to the 15th. Since only nominees in the main categories have a chance at the final award, the industry is closely monitoring the current lineup of entries.
With 'Apt.', Rosé has also submitted for Best Pop Duo/Group Performance, Best Music Video, and with 'Toxic till the end', for Best Pop Solo Performance. Her first full-length album 'rosie' has been entered for Best Pop Vocal Album.
The OST for 'KPop Demon Hunters' is also drawing attention. 'Golden' has been submitted for Best Pop Duo/Group Performance, Best Remixed Recording (David Guetta Remix), Best Music Video, and Best Song Written for Visual Media. The complete OST album is up for Best Compilation Soundtrack for Visual Media.
Both 'Apt.' and 'Golden' have achieved remarkable results on global charts. 'Golden' topped both the US Billboard Hot 100 and the UK Official Charts, an unprecedented feat for a K-pop OST. 'Apt.' also proved its competitiveness, being recognized as one of the biggest duet hits released last year alongside Bruno Mars and Lady Gaga’s 'Die With A Smile.'
In addition to Rosé, major K-pop stars such as BTS, Blackpink members, Seventeen, Twice, TXT, Stray Kids, and Aespa have submitted entries in various categories for this year’s Grammy Awards.
For Record of the Year, submissions include Jennie’s 'like JENNIE,' Lisa’s 'Born Again,' and 'Neva Play' by RM and Megan Thee Stallion. In the Album of the Year category, Jennie’s 'RUBY,' Lisa’s 'Alter Ego,' and Jin’s 'Echo' have been entered.
Aespa, Ateez, and Katseye have been nominated for Best New Artist. In genre categories such as Best Pop Duo/Group Performance and Best Music Video, next-generation groups like Ive, Le Sserafim, and Riize are also competing.
The final list of nominees for the 68th Grammy Awards will be announced on November 7. The final voting will take place from December 12 to January 5 next year, and the awards ceremony will be held on February 1, 2025, at Crypto.com Arena in Los Angeles.
To date, only two Koreans have won a Grammy: soprano Sumi Jo (1993) and sound engineer Hwang Byeong-jun (2012, 2016). Among K-pop artists, BTS was nominated for three consecutive years but has yet to win. Attention is focused on whether K-pop will finally break through the 'Grammy wall' at the 68th ceremony.
This article has been translated by GripLabs Mingo AI.
